AccorHotels consists of the largest brand portfolio in the hotel industry, including Mercure, Ibis, Novotel, The Sebel, and Pullman to name a few. Since their arrival in Australia in 1991, AccorHotels boasts the most extensive range of hotel styles ranging from the most affordable to the most luxurious.
T-bone was commissioned by AccorHotels to redevelop their FranchiseNet in 2014. After a successful launch AccorHotels requested that T-bone develop a website that effectively communicates the value of an AccorHotels franchise. AccorHotels required both content management and leads management for the new website to be fully integrated with the FranchiseNet.
T-bone worked closely with AccorHotels to ensure their key priority, franchising, is reflected through all aspects of the AccorHotels website. With this in mind, T-bone designed a responsive, informative and fully integrated website to assist AccorHotels in reaching out and engaging with potential franchisees.
As franchising is an integral part of AccorHotels development, their site needed to reflect the professionalism and innovation which has made them world leaders in the hotel industry. With their expansion in Australia, New Zealand and the Pacific, AccorHotels wanted to share their growth and align businesses with one of their internationally recognised brands. AccorHotels provisioned us to develop a website that is responsive, provided clear call to actions, and reflects their dedication to long-term partnerships with potential franchisees, of which we gladly accepted!
T-bone worked closely with AccorHotels to ensure their key priority, franchising is reflected through all aspects of the AccorHotels website. With this in mind, T-bone designed a responsive, informative website to assist AccorHotels in reaching out and engaging with potential franchisees.
Their website also caters for:
- Direct communication with their dedicated Franchise Support Team
- Provides continual service and attention to their growing franchise network
- Provides Conference Support
- Provides access to Corporate Relationships
Our goal was to create a website with an effortless design to encourage franchisees to join the AccorHotels brand. To ensure this, we developed a website that conveys AccorHotels strong network of loyal customers, and represents their commitment to quality and innovation. And of course, a website that reflects their fundamental Feel Welcome spirit. T-bone’s relationship with AccorHotels and the AccorHotels FranchiseNet continues.